Nigeria’s leading music label boss, Peterson, has shared insights into the inner workings of the music industry, including the crucial role of artist development. In a recent interview, Peterson emphasized the importance of grooming and nurturing talent, stating, “The music industry is not just about producing hit songs, it’s about creating sustainable careers for artists.”
Peterson, who has worked with some of Nigeria’s biggest names in the music industry, also touched on the importance of understanding the business side of the industry and the need for artists to be financially savvy. He also spoke about the need to build a strong team around the artist, including managers, agents, and publicists, to ensure long-term success.
The interview has received widespread praise from industry experts and has sparked a renewed focus on the importance of artist development in the Nigerian music scene. With Peterson’s wealth of experience and expertise, the interview is a must-read for anyone looking to break into the industry or take their music career to the next level.